Run Rabbit Run to offer $100,000 prize for 2027 winners — image accompanying Canadian Running's report. Image accompanying Canadian Running’s report; reduced and presented for news commentary with the attributed report. View the complete source report.
Run Rabbit Run will award $100,000 to the men’s and women’s champions in 2027 and 2028. This prize is funded by race sponsor Insight Global.
The 100-mile race in Steamboat Springs, Colorado, already has a large purse. In 2026, the winners received $20,000 each. Next year’s winners will receive five times that amount. Read more culture coverage.
This original Runner World brief is based on reporting from Canadian Running. Visit the source for its complete reporting, context and any later corrections.
Reader questions
Questions about this report
What should runners know about Run Rabbit Run to offer $100,000 prize for 2027 winners?
The Steamboat Springs ultramarathon will increase its prize purse significantly. Run Rabbit Run will award $100,000 to the men’s and women’s champions in 2027 and 2028. This prize is funded by race sponsor Insight Global.
When did Runner World publish this culture brief?
Runner World published this brief on September 20, 2026. The underlying Canadian Running report was dated September 20, 2026.
Where can readers find the complete original report?
This summary is based on reporting from Canadian Running. The attributed source link in the article leads to the publisher’s complete report.
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