Joe Wicks attracted a record 1,205 runners to Ferry Meadows parkrun in Peterborough, nearly doubling the event's average attendance, according to Marathon Handbook. This marks the first time the event has seen a four-figure turnout. Wicks' presence significantly increased participation, with 130 first-time runners joining the event.

The event, which began in 2013, typically sees around 600 participants. Wicks' tour, sponsored by Brooks Running, has seen similar spikes at other locations, with record attendances and increased first-time participants. However, long-term retention of these new participants remains uncertain. Read more culture coverage.

Wicks, a fitness coach and marathon finisher, aims to inspire new runners through his tour. His Body Coach Foundation is dedicated to getting one million children active by 2030. The tour continues with stops in Coventry and Fife, providing further opportunities to measure its impact. Related: Max Jolliffe Sets New Badwater 135 Record, Carmen Maria Perez Close Behind.

This original Runner World brief is based on reporting from Marathon Handbook. Visit the source for its complete reporting, context and any later corrections.