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Over 55 Million Tune In to Hakone Ekiden Broadcast, With Viewership Rating Up From Last Year to 28.8%

On Jan. 6 Video Research, Inc. announced the viewership ratings for Nippon TV’s broadcast of the 101st Hakone Ekiden on Jan. 2-3.A total of 55,400,000 people tuned in during the complete 2-day broadcast, with 43,089,000 people tuning in on Day One and 44,250,000 on Day Two. The average audience size over the complete broadcast was 16,957,000, with an average Day One audience of 16,725,000 and an

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Chinese Influencer Intrudes on Hakone Ekiden Fifth Stage to Shoot Video of Himself Running with AGU’s Wakabayashi

A Chinese influencer ignored restrictions and race officials’ directions and ran on the Hakone Ekiden course to shoot video during the race’s uphill Fifth Stage on Jan. 2. He later apologized.The influencer, Shen Haoze, posts about running and marathons, and on the Chinese social media site Weibo has nearly 5 million followers. A clip of him running on the closed road course of the Hakone